Art and interior designer Lidiya Pfayfer founded Blood & Honey brand in autumn of 2014. A mini-collection of fur scarves in unusual bright colors became her debut in the fashion world. By the way, this collection was sold out in a couple of days.
Start of Blood & Honey conveniently coincided with the global trend: colored fur has become the new must have.
Eccentric and elegant spirit of the brand conveys provocative title - Blood & Honey - which is designed to surprise, decorate and shock. A sense of humor and self-irony, perhaps, are the most important words to describe the mood of the brand. Heroines of Blood & Honey choose intelligent provocation and do not take fashion too seriously.
There is a gallery of pictures from Instagram and Pinterest on mood board of Blood & Honey, modernist works of Gauguin, Mondrian and Rothko, provocative fashion-images which are the part of the "Alice in Wonderland" translated into the language of visual art.
Color is the main method of expressing the brand. Lidiya Pfayfer has experimented with bright colors, preferring unusual combinations: yellow and red, purple and green, cherry and beige. "The color almost always dictates the style of products," - says the designer. Blood & Honey used application technique and punching; it allows you to create light weight fur. The brand ensures the highest quality of fur: the team chooses and buys it at auctions worldwide.
Fur-constructor will be the nearest plan of this brand. The client will be able to collect and create his/her own unique model of a coat, cardigan or a dress in the brand’s studio.
Collection of Blood & Honey is sold worldwide: in the United States, Spain, Latvia, Russia, Kazakhstan, the United Arab Emirates and other countries.