Art and Technologies to Boost Experimental Marketing

Experimental Marketing in Ukraine

UNIT.City innovation park will gather experts in advertising and art in Kyiv, July 30, 2018 to answer top questions: how do advertising and art coexist and where to seek inspiration for the new challenges and enthusiastically initiate extraordinary projects?

The marketing specialists of British Airways, The Walt Disney Company, Nescafe and other well-known companies already know the answer. UNIT.City invites you to get acquainted with the new promo formats and innovative media technologies that include: bodypainting, multimedia galleries and water views, architectural display, interactive holographic dance performances, dome projections, etc.
UNIT.Talk | Art + Ads event will gather the leaders in the field of experimental marketing. On August 3, 2018 the guests will be able to learn:
How to communicate accurately the message with innovative visual solutions and win the hearts of the audience.
How to combine creative thinking, art and technology to create vivid marketing projects.
How to create extraordinary shows, using exciting immersive solutions and the latest visual technologies.

Speakers of the event:
Alex Barendregt, CEO WB Production from Austria. President of the World Bodypainting Association (WBA) and organizer of the World Bodypainting Festival (artists from more than 50 countries compete and demonstrate their skills and talents in front of 30,000 visitors).
Alex is considered to be the founder of the modern direction in the art of bodypainting, and is also the general director of his own production company WB Production. He has organized more than 300 events, training programs and shows around the world. One of the biggest performances is a dance performance at the Beauty Expo in Osong, South Korea (the show was attended by 1.2 million guests during 24 days).
Thanks to Alex, bodypainting in commercial and social advertising has already been used by British Airways, The Walt Disney Company, Nescafe and others.
Yuri Kostenko, CEO Front Pictures — Ukrainian creative studio, which creates bright shows, uses exciting immersive impression and modern visual technologies all over the world.
Front Pictures were the first to introduce and continue to experiment with the new formats and innovative media technologies. Yuri has 7 years of experience in digital media as a director and later as the director of the Ukrainian office of the global communications agency Leo Burnett.
Welcome to join the UNIT.Talk | Art + Ads event.
Language of the event: English
When: 3rd of August (Friday), 19:00.
Where: UNIT.City, 3 Dorogozhytska Str., Kyiv


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